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　　seo everybody knew, what then sem is? Has the question, Baidu!

　　sem, in popular name search engine marketing, sem is the Search Engine Marketing abbreviation, is the new one web search engine marketing way, but I say today also is not only this kind of new search engine marketing. sem is also the comprehensive and effective use search engine carries on the Internet marketing and promotion. sem obtains the biggest commercial repayment by the smallest investment. Certainly, numerous stationmasters said that seo is also the search engine marketing.

　　Actually seo belongs to the sem one kind, sem including the Internet marketing as well as the promotion. seo everybody knew that is the direct-viewing search engine marketing, through the key word, the web search engine way which does in view of the customer, generally through this kind of most primitive seo time in website\’s information announcement related profession website, using the user while visiting these websites, understood that your website information, achieves chisels the wall excuse me, may issue the information promotion one way which the yellow page, the classified ad, forum and blog website and supply and demand information platform, the profession website and so on, this is primitively also at present many one kind of seo which uses to optimize. sem includes numerously, sem including seo several ways, is one kind of Internet marketing and promotion, as well as divides region delivery and tendering and other ways target-oriented lets the customer see that this kind of sem including search engine tendering, including Baidu, do not deny that many, Baidu brought the profit to you are this. But the most popular click payment search engine has Baidu Yahoo! and Google internally.

        What being worth mentioning is even if has made PPC (Pay Per Click, according to click charge) payment advertisement and tendering place, should better also should carry on the search engine optimization design to the website, and registers the website in each greatly free search engine. One kind purchases the key word advertisement position, for instance in the bright acute hearing, the profession website, the Google advertisement may other intimate borrowing Internet promotions, the website advertisement superiority lie in: The scope broad and various, serviceability is strong, delivery prompt and other merits, this is sem its two, certainly, finally, was most primitive seo optimized, was through to the entire website structure and in view of the customer key words choice and web content plan makes the adjustment and optimization, caused the website in the search result before. The search engine optimizes (SEO) to include the web content to optimize, key word to optimize, the external links to optimize, the internal link to optimize, the code optimization and picture to optimize, the search engine to register.

　　seo is the sem one way, if both do unify? Also cannot be called both to unify, the seo book belongs to the sem one way, then everybody does is also not seo, but was entire network profession sem. Then I told everybody seo and sem difference, even if were with belonging to one kind of category, had the difference: SEO belongs to a SEM part, what SEO and SEM are most main is the ultimate objective difference; SEO is mainly for key word place and website\’s current capacity and in website\’s structure and search engine the page including data; SEM is expands the commercial value which through the SEO technology base in brings for the search engine, plans the effective Internet marketing plan, including a series of website operation strategy analysis, and carries on the implementation, the marketing effect carries on the examination.

　　Believes soon, seo also turned into sem, today certainly, I introduced sem was few, was very fuzzy. Ha-ha, plays the network, has the question, Baidu!

　　This article transfers from http://www.zzthjixie.com/hangyezhishi/seom.html hopes that everybody studies

　　Because Canada\’s QQ group are many, will therefore receive such news every day: “Sells the pr4 home page bright chain, 11 100/month, 17 150/month, 20 170/month, want private chatted, in the group did not return!”

　　A new station just established to exchange the friendship link with others is very difficult, because you are the new station. Therefore many people spend the purchase link, when I saw after the group such information also wants to have a look, exchanges the discovery through and them, the sell link majority on these two kinds of situations; first, black chain, but is the inexpensive bright chain.

　　I do not recommend to and black chain, although these attack the person in others website to be able your website inexpensive hanging in others\’ website, said from the morals is the unkind procedure, even if you hung others to discover the website also will remove to you, therefore I thought that did not have the big use, if were your website is hung up by others by person\’s website, you did not remove him, believes you will also make the measure. Is making the website truly casual inspection own website. But discovered that these sell black chain\’s person many to like attacking some public welfare websites, because these websites lack many safety factors, therefore is generally very easy to go in these websites, such website hangs up your link is not a long-term plan, after all would to be discovered.

　　Another kind is the inexpensive bright chain, discovered that these sell link bright chains\’ person most of them have a large quantities of high PR website, mostly in PR2-PR4, why will present these many medium PR the websites, through discovering these PR stands many are obtained PR through the cheating method, therefore purchases such PR to stand fundamentally useless, the purchase link cannot only look at PR, but must look at the snapshot, when you saw when their this PR several websites have a look at their snapshots again knew that purchased such link to be useless. Some stationmasters truly have made several high PR stations, they also want from linking here gain a change, therefore they also start to sell their link, such link may recommend, because their PR are real, generally these station snapshots also calculate can pass, may find such link at the stationmaster forum.

　　Moreover said I to making the link exchange\’s view, the friendship link regarding website SEO am very important, can with some high PR website exchange links certainly be good, but we will exchange the link often to make a mistake, many people looked that opposite party PR will take a higher position with it exchanges the link, my view will not be this, although you will have high PR, but your snapshot will be very old, even if therefore your PR will be high I uncertain and you exchanges the link, instead PR will be very low or does not have PR, but his snapshot will be every day has, the content quality will be high, with like thisWebsite exchange link not compared to and one PR3-4 snapshot several months a time website exchange link difference, therefore the exchange links one must look that the website quality and snapshot, next look at PR, in any case my viewpoint is this, before has many PR2-4 websites to ask me to link to make the link, but I have not done, because their snapshot is really unsatisfactory, links I to think that with such website exchange does not have the big significance.

　　This article is provided the A5 first round by QQ table snares of love http://www.qqrrr.com, the reprint please do indicate.

　　Now big arrives at the enterprise, slightly to the common people knew that may not need to spend, can the method which places in Baidu, that is the website optimizes . Moreover the increasing number of people started to pay attention to this matter, I also compared to be careful recently, start to the SEO practitioner to carry on the classification, to paying attention to the SEO person made some analyzes, hopes that everybody can find own localization, can obtain a better study and career development.

　　If you is a stationmaster, understands and carries out the SEO person, I elaborated the enterprise common people do not contain your, today said enterprise common people they see actually, only then two concepts first does not need to spend, second can place to achieve the effect, belongs to the small and medium-sized enterprise is in the majority, very hard to deal with, mostly will tell you SEO to be very simple on own initiative very loudly, nothing but links, makes key words and so on, he also has the friend to make this. This kind of person I meets many. They only remembered generally their goal, does not have the correct appraisal to our general SEOER work load, will not give excessively many rewards and understanding. Belongs to the low end market, then who will be interested to them?

　　Just stepped in SEO is not very long person, they too have not planned and control ability to the SEOER prospect, urgently needed study, if some people believe that and gives the request, they mostly will compare to pay great attention. Therefore low end market environment: The work load and achievements are very subtle and complex, if you do not want to be engaged in carry the SEO market lowly, then you must enhance your level and ability, which kind then you belong to following

　　Under approximate analysis SEO practitioner:

　　1st, every day issues to trade the link in the group;

　　Every day stands the A5 new drawing a charge article the stationmaster, the article crazy reprint then remains oneself website\’s URL.

　　Every day simultaneously renews the blog group, with station group.

　　Every day makes the false original well to do disorderly article.

　　This kind of I am called am a kind of person, they will have certain understanding to SEO, these understandings originate from the Internet universality article absorption, their payouts will pass through some certain cyclical many effects, but will do very mechanically, will be laborious, but should not have the big significance from stationmaster\’s interest hobby.

　　My individual is likes and admires this kind of person, steadfast, careful, patient. This kind of person more suitable SEO team.

　　2nd, front viewer

　　Can have certain ponder to the search engine, has certain opinion and logic to the prototype and algorithm, has many understandings to laying a foundation and the founder profession\’s Internet lead goat, the life, the enterprise should be quite stable and self-satisfied.

　　This kind of master may subdivide

　　Technology class to before design sign signs application and other aspect the excavations

　　The observation class, to profession pattern, the business model carries on the excavation, what stationmaster interview is this kind

　　The plan archives class, can work, hot spot analysis and so on.

　　This kind of person will occasionally issue some own opinions and logic, will make the guess to search engine\’s rule, will analyze large-scale website\’s strategy and market and so on, will make some tendency aspects the matter.

　　This kind of person calculated has talent person very much, if does not have the special skill, with experiencing the average person is very inaccessibility, they will not go makes the SEO place waste physical strength with the human and so on matter directly, mostly will make SEO training, to make the corresponding strategy plan aspect with the enterprise the work.

　　The online many viewpoints and trendy thing stem from this kind of person writing skill, is worth us studying, but many people also like pretending to be the expert, or any anything first and so on “boils head” truly to be also weary, fishing in troubled waters many.

　　3rd, brain makes gray SEO, or simply on black hat

　　This kind of person optimizes about the search engine knew that understands certain skill, they mostly are not willing to handle some arid matters, such will not work with the heart to take time according to the first kind of operation, writing writing, the plan ability is inferior to the second kind of master rank, but technology and idea compared to first kind, even compared to the master also strong this kind is the SEO outstanding person, the long-term diving type, was the greatvillain class.

　　They mostly will use some black hats, or is approximate the technique which optimizes in the black hat . Moreover the criterion will grasp quite well, not to have any mistake generally, will have the mistake will be a novice, I will not have the decisive research and practice to the black hat, therefore method no matter for the time being.

　　I oppose the black hat, neutral gray, because the Chinese Internet is always not the sole color

　　If you belong to the middle of above three types the level to be quite good, can truly make the achievements to optimize, I give the proposition is, does not make the low end market, may make own project as far as possible, or carries on the cooperative business operation with some futures\’ professions and enterprise, the share search engine transfer ratio result, actually this point is very obvious. Because of SEOER in the search engine achievements, has the decisive effect with the transformation aspect, naturally should also obtain the decisive benefit. Did not know that my this proposition general practitioner has any opinion. Next in the self-promotion aspect, is the master except the terse technology is to need the eloquence and style, therefore SEOER develops three, only then above me arranges in order finally.

　　1st, becomes SEO team\’s one to be responsible for carry out.

　　2nd, exercises strategical gradually, the plan, the training nature\’s master, the master will not go to the solid exercise place, is not he cannot, but is that consumes energy.

　　3rd, drifts in the rivers and lakes, hidden in glen, calling has not amazed the world with a single brilliant feat, is skilled in the SEO technology, is skilled in the black hat solid exercise experience to be intrepid, but not the extra mundane master who is good at expressing.

　　Before had a friend to say to me, he profession which is engaged in oneself deceives other people, is deceived when other profession expenses by other people again, time we are many with this language number, tells the relatives and friends, the society has to complex, but I want the transmit message to give the fellow stationmasters and practitioner today.

　　Social complex lots are not unitary, possibly you occasionally also steadfastly will reprint, writing makes the link, occasionally also meets the original or the false original, occasionally also listens to master\’s viewpoint, occasionally under also flickers others, occasionally also the black hat, these are understandable, not big mistake, but we live in this society, the social convention went bad was not good to anyone, you were the stationmaster not only belong to society\’s one, moreover you were the web content founder, the website was the media, many issue positive health\’s content, was advantageous to the social convention.

　　The Saint article does not injure anybody, actually protection all people, the person who welcome to have a common goal to give to know Liu to enter 61166066 reprints to give the source

　　http://www.zhsite.net/view/Operation/20100809/101.html

　　Actually lets new station including is a very simple matter, but regarding the novice stationmaster is actually an unusual headache question, some new stand one weeks do not see Baidu to include, some even exaggerate, two months do not see Baidu to include, actually these novice stationmasters have not looked to the method.

　　First: Including premise

　　First you want Baidu to include your stand, the premise are the stand need the reading content, the content do not lie in many, but lies in the essence, must remember surely do not use the sampler, the gathering content will cause the new station\’s weight to reduce, the including speed reduces speed, even affects the place, therefore uses the original and false original about the content renewal as far as possible.

　　Second: Attraction spider

　　After your stands newly already had the content, then may attract the spider visit your stand, the attraction spider\’s method are many, for instance sends the placard, to go against the placard to the forum, takes to bring with own domain name, I compare to like adding a pure link with the anchor text link again, for example: cf chatroom www.xsdownload.info such the form appears, does this advantage has several points, the first anchor text link can enhance the key word the weight, but the pure link can enhance website\’s own weight, so-called satisfying both sides.

　　Third: Baidu Zhidao

　　Makes chain\’s advantage to be able outside Baidu Zhidao fast to be included, moreover Baidu Zhidao outside chain quality is very high, the spider will follow your outside chain to crawl to your website, then captures your website the index storehouse, some new stations were included actually already, but has not been emitted the snapshot to come by Baidu.

　　Fourth: Continues to insist

　　Anything is continues to insist that the meaning is the content renewal should every day do with the outside construction of chain, moreover wants every day fixed time quota advance, was sure to remember that do not use major rises\’ method to do, otherwise wanted Baidu to include was more difficult, so long as generally insisted that 34 days you may see the new station snapshot is put by Baidu, therefore insisted that was most important.

　　The above is I regarding a new station including opinion, hopes that can bring some help to these novice stationmasters, in brief including of new station is decided by various factor, so long as but the content, outside the chain pays special attention, even if wants to let Baidu not include you to be difficult, but must insist, only then insisted that every day\’s renewal, the new station\’s snapshot will be put by Baidu.

　　My friend made one to lose weight a website, was intense on losing weight product ranking competition. In the peak, the first several page full page which Baidu places is the payment promotion links. She is very self-satisfied, brings looked to me that I looked simply, one day of current capacity several IP! Baidu and google has not placed, this only several IP overwhelming majorities are contribute.

　　Therefore made to revise simply.

　　1st, title optimization. Is “loses weight to lose weight the title revision first successfully saying _finally welcome losing weight product _losing weight product ranking _most effective losing weight method”, this includes the key words which I want to optimize: Losing weight road, losing weight product and losing weight method.

　　2nd, stand content optimizes, contact surface before is very attractive, but opens the speed to be slow, because uses the massive pictures and flash, the process simplifies, the home page consists mainly of the article, suitable matches some customer losing weight effect pictures, puts the homepage some quotation codes the foot, raises the entire page\’s demonstration speed.

　　3rd, page layout adjustment. As far as possible in the page forehead and rear part laying aside related key words, enhances search engine friendly.

　　Experience attainment:

　　1st, analysis places the first several competitor website, understood that which aspects optimizations the competitors have made, the comprehensive imitation, and place which has not optimized in the competitor carries on some optimizations, then realizes to pursue even surmounts.

　　2nd, optimization time optimizes some competitions as far as possible first is not the too intense key word or the long-tail word. Because considered “losing weight” “downsizing” is the competition very intense key words, therefore I have placed the goal “losing weight product” “losing weight method” in such long-tail key word, the process understood that discovered “losing weight product, losing weight method” the competitions of these 2 key words are not very intense, the majority websites have not made the special optimization, therefore has used such long-tail key words, at present “losing weight product” as well as “loses weight to say” such key words have arranged at Baidu and Google first several, has brought very good effect.

　　3rd, interest hobby is very important, the multi-studies are very important. I am not the programmer family background, has not acknowledged as teacher to study the optimization, by reason of the interest hobby, at present also merely has only made a start in the optimized aspect, but believes that can do very well, because of hobby. Therefore here earnest asked an everybody: Do you do to stand or to make the optimization are for the hobby? If so, believes that you certainly will do very well, because on the Internet has all resources which you want, so long as you are interested in studying, certainly does not have the question.

　　The user experience is one kind of psychological feeling, is an important reference standard which the search engine optimizes, is the user when glancing over the website establishes, is the pure subjective one kind of feeling. Usually from website\’s usefulness, obtaining, website information procurability, website degree of satisfaction, confidence level and other aspects judged user experience of the website. Has the good user experience website, not can only win like of search engine, can bring faithful user to the enterprise group after group. That what is the user experience? From browsing viewpoint, you are like everywhere advertisement the homepage, has many essence homepage? Obviously, you choose certainly latter, this is a way things should be, this is the simple user experience, is most directly affects your homepage browsing quantity the factor.

　　The search engine judges a website\’s user experience important standard is searches jump rate, then what is searches jump rate?

　　Jump rate refers to the user to visit the website only to glance over the number of times which a page left to occupy this page always to visit the number the proportion. For instance a SEO website, has 1000 IP to enter from a link today, simultaneously in these IP has 100 leaves the home station from this link personally, that aims at jump of rate this entrance website is 100/1000=10%.

　　From this obtains the jump rate algorithm to be as follows:

　　Jump rate = glanced over a page to leave website\’s number of times/to enter website\’s number of times

　　Then, how is jump rate affecting the place of website? Unceasing progress of the search engine, paid great attention to the user experience of website more and more, but the jump rate height appraises a website\’s user experience important reference target, jump rate more takes a higher position to explain that this website the attraction is lower to the visitor. Very obviously, if entered the person in your website to come to close or to withdraw majority, then this website definitely was the user does not like.

　　How to analyze understanding entire website page jump rate, we may use the statistical system, generally common has this function, for instance the GOOGLE analysis, CNZZ and Baidu count and so on, some to the jump rate demonstrations of each interview page, we knew that the statistical analysis also belongs to the SEO work, but actually has many people never to care about jump rate. Actually jump rate may be used to instruct improvement of website as well as the page, when we discovered when jump rate achieves certain degree, explained that the website needs to make some improvement optimizations or the page renews.

　　How then to reduce search jump rate?

　　First, website design must be friendly

　　The succinct and appealing design may reduce jump rate effectively, the layout may let the product which the user found very easily wants in a friendly way, but the relevant product recommends or increases the small complimentary gift to be possible to stick to the user effectively, finally completes the sale.

　　Next, the homepage key word localization and this homepage\’s content relevance must be high.

　　The users through searching some key word enter to our website, then he must look for this aspect the information, if the user opens the website to discover that is not he wants, then he will promote the website immediately. For instance, user search “Shenzhen SEO” enters your website, must understand the related service content, but opens the web content is the game and so on non-correlated information, that customer definitely immediately switches off the website, such customer drained.

　　Once more, must arouse the desire which the user continues to glance over. For instance everybody in reading my this article the time, saw above the first spot “website design must be friendly”, if that he to this is not very clear, will click to look how the website design should realize in a friendly way, because my here has made a link. Also for instance, currently many websites have “thread tabulation” under the detailed article page, if needs to further understand that this aspect the information, may read in this tabulation the thread, this increased the resident time and the visit depth visitor, simultaneously also reduced search jump rate.

　　Finally, supplies goal visitor more products or the information

　　For instance provides the SEO service the company, that should better be able to subdivide. For instance Chinese SEO, English SEO and key word place and entire station optimization and so on. If the website sells the men\’s clothing, including the unlined upper garment clothes, that should better be able the commodity various styles, each kind of color to have, lets the customer have many choices. The reduced search jump\’s rate method has many, so long as we observe, analysis earnestly, the final website will bring the unexpected result to you.

　　Article origin: Shenzhen SEO http://www.51yxwz.cn/, welcome to reprint, please retain the copyright information.

　　Mentioned Baidu to promote, possibly many enterprise officials quite understood, let the enterprise official compare to have a headache actually also has no alternative, the reason certainly was the ceaselessness of Baidu servicers “harassment”. Today Liu Yu including with everybody simply discussed that Baidu promotes, is searches enterprise product as well as the relevant information key word on Baidu the time, may the website demonstration of enterprise in the Baidu home page before in the position, enable more web cams to be possible to look. Baidu promotes the superiority is obvious, may be possible to let your website be among the best in the shortest time, if the key word price leaves enough many, may be listed at first . Moreover the key word quantity has not limited basically.

　　Because Baidu conforms to the domestic web cam\’s search custom, therefore Baidu market holds proportion also unceasing increase internally, Baidu is having no scruples in clicking on above the price grows continually, from most starts a key word to click on quantity each time 3 jiao money, reaches as high as dozens Yuan to a present time click expense, the general enterprise could not have expended. According to Baidu staff\’s view, a key word time click expense according to 5 Qian Laisuan, then 5000 dollars may bring 1000 effective visits, was 1000 potential customers sees enterprise\’s website. But fact really so? Actually the theory and actual situation have very big difference.

　　1st, makes the enterprise website which Baidu promotes, the click important source is actually the servicers in some sales companies, the domestic present\’s sales company is innumerable, they need to seek for the customer resources unceasingly, but the network is seeks for the customer resources to be most succinct, the easiest way, is the servicers seeks for the customer the principal channel. They need to understand enterprise\’s information in the website, thus seeks the customer the demand point, achieves the sales the goal. The visit quantity of this part of personnels occupies a very major part.

　　2nd, next is our same profession customers, slightly so long as understands some networks enterprise official, they in looking own enterprise website place ahead of time time, definitely also momentarily will pay whether attention to Baidu same industrial customer the place situation, goes to colleague\’s enterprise to have a look at their enterprise most recent information and recent tendency. Although Baidu has the shield software, but the premise needs to know that other people\’s IP may apply, we knew that which visits our enterprise website\’s IP is the same profession? Which is our potential customers? Therefore this shield\’s function is also only a ornaments.

　　3rd, has is some network corporate business personnels, we knew, can achieve the website enterprise in the search engine home page, definitely is the enterprise which takes seriously the network relatively, therefore they along with the attention various trades and occupations in the search engine comparison before the enterprise, will have a look at their websites to need to renew, station to have anything insufficient and so on, found enterprise\’s weakness, begins from weakness, sold to the enterprise enterprise no product. Or is the personnels in some network companies, in seeking customer breakthrough point the time, takes these have done the promoted enterprise as the example, stimulates same profession customer.

　　Actually what is most important is the click question, although Baidu has stressed own search engine expense is according to the effective visit, but is not the click calculates, but visits us to judge according to above effectively? If our expenses all spent in the potential customer body, even if then the enterprise had not seen that benefit at least we also played the propaganda role, expanded the enterprise brand popularity, but the enterprise made the promoted the expense in vain to waste majority, was not the enterprise wants to see. Why after this is also many enterprises does Baidu has promoted, has not seen any effect, receives was actually the reason which the Baidu custom service notice continued spends. Certainly, Baidu promotes regarding some pointed is strong, the profit quite big profession can have certain effect, likely some large-scale hospitals, the training school and so on are quite suitable. But if this profession had makes Baidu to promote, then not essential and they have competed, the home page filled definitely has been able to arrange at the second page of even third page, if the key word bids excessively lowly will definitely not appear in the home page, even if arranged at front is also seems like the scenery, even if has received the benefit, but Baidu promoted the high consumption also only then enterprise knew, biggest beneficiary or Baidu, what significance then we did make Baidu also to have? The might as well makes actual benefit which the website optimizes. Therefore, Liu Yu including advised politely everybody in this: We make Baidu to promote must decide according to enterprise own situation, do not go blindly with from.

　　Studied SEO and utilizes in the practice nearly two years, in these two years time, I studied many optimized websites, to promote website\’s knowledge, summarized to suit own method through the actual operation, today I want to aim at to study and practice obtained conclusion analyze the website key word place before several big factors as well as the development level.

　　The website key word place mainly depends upon the following several factors before.

　　First, website key word density and key word distribution

　　I think that key word density and distribution way are the website place before the most important factor, simple\’s procedure is the station construction earlier period plan, determined that 1-2 main key words, make the entire station optimization, the home page key word density control in 3%–5%, key word layout my suggestion is: The website forehead and rear part use the H1 label, connects smooth words the website main key word, for instance my website is optimizes according to this method, this website in renewing and outside the chain aspect is quite bad, but only key word does also good, place continuously also good. In the H1 label words I like this compile: Changsha sharp network: Concentrates on the Changsha brand website design, the Changsha website manufactures, is the Changsha specialized website design company. Like this not only wrote increased key word density, has prevented the stack, simultaneously has also considered the user experience, what at least user seeing was smooth a few words, but was not a pile of key word.

　　Second, website weight: PR value and snapshot speed

　　I think that responded whether a website weight may judges high from the website PR value and website snapshot speed these two parameters. Some old websites have the high PR value, they may obtain the good place in the search engine easily, lets many new stations follow. This kind of inborn superiority is the fruit which time accumulates, moreover weight high website, even if does not renew also quickly obtains the new website snapshot.

　　Shares several here me the method which lets the Baidu snapshot renew.

　　1st, insisted that the home page has the article to renew every day, and fixed time quota.

　　2nd, renews the quick website to make the friendship link with the snapshot

　　3rd, the use forum signature, enlivens in some spider frequently patronage forums.

　　My website (Changsha website construction) was adopts the above method to let the snapshot maintains previous day renewed, like this looked for the friendship link to be also easier.

　　Third, outside the sustained growth and quality check chain

　　Outside spoke of the chain to raise one often the words: The content is a king, outside the chain is an emperor. Actually, outside chain\’s importance not greatly is the same regarding each experience of person, some people think that outside the chain is very important, occupies over 50%. Also some people think that outside chain, the website may not obtain very good place equally.

　　What I want saying that outside the chain is truly important, but outside makes the chain time, please remember the following several points:

　　1st, anchor text, anchor text is the link writing, must the goal option key word to make the anchor text.

　　2nd, outside the chain in website with your website\’s relevance, some choice weights is as far as possible high, and outside the relevant strong platform makes the chain.

　　3rd, outside chain\’s stability, outside the chain in platform\’s stability, the duration which outside the chain existed has decided outside chain\’s weight, therefore as far as possible outside selective stability website platform laying aside chain.

　　4th, outside the chain grows continues and maintains certain frequency, cannot three days hit the fishing two days to expose to the sun the net.

　　Fourth, web content originality

　　The original can let the website place promotion, this is many friends has raised to me, and they insisted that the original lets the website key word steady ascent, I think, if the original content and website key word are close, and arranges the key word distribution reasonably, this not only helps the website place promotion also to help website many contents to be searched for by the search engine the record, because the spider likes the original content, and original can also help the website promotion current capacity.

　　Fifth, in website chain rationalization, website weight transmission

　　In the website chain establishment reasonable this is very whether important, because this both relates to spider crawling whether opens access, and relates to the website weight the transmission.

　　Establishes me to want about in chain to share own several experience:

　　1st, website internal link writing standards, the link recommendation use specific address, namely by/opening, for instance and/is the similar effect, is aims at the root directory, recommendation use/, the folder default column by the /about/ such form name, is like this advantageous to accumulating column\’s weight.

　　2nd, in site navigation and crumbly bread guidance uses the goal key word to make the link as far as possible

　　3rd, is each article establishment related reading, rich in chain.

　　Finally, what I want saying that the website optimizes most abstained from is the multiform cheating behavior, because by the search engine will be discovered that one day falls the power, but falls the power the website to restore the weight is very difficult, before for instance my domain name, because skips by Baidu regards as cheats, even if the website weight were now high, still had falls the power the shadow to cover, until now several key words place to receive the hindrance throughout. The website promotes the method has that many, the key is everybody wants the bringing principle, the absorption essence, finally by the turtle rabbit determination of race, surpasses the competitor with the strong willpower, very much I like a few words share gives everybody: Did not fear that others compared to oneself intelligent, feared that the intelligent person compares himself also to try hard. Insisting! What successful need is insisted, only then insisted that will be able to see the day after tomorrow in the morning sun!

　　This article is constructed the expert by the Changsha website: The sharp network technology (http://www.itfree.com.cn/) original, welcome to reprint, please give the source, thanks the cooperation!